Five ways CBS could enhance the Big Dance
Michael Hiestand of the USA Today shares with us "Five ways CBS could enhance the Big Dance." Let's take a look at Mr. Hiestand's suggestions, shall we? Yes, it's great all CBS games are shown live online — complete with a handy "boss button" that makes a generic spreadsheet appear when The Man snoops around — as well as on satellite TV provider DirecTV. It's handy that CSTV, the CBS-owned cable channel, will now have two first-round games viewers won't get on their local CBS station. But let's go further. CSTV should replay all games, or at least daytime games so viewers can see them after they get home. Nice thought but I don't even know if I get CSTV. How many homes could it possibly be in? Here's what I'd like to see... March Madness in 60 available for download from iTunes. MSG cuts out all the timeouts and breaks between whistles and edits Knicks and Rangers games down to 60 minutes. How great would it be if CBS did the same and made it available on iTunes? We can't all get away from our desks to watch the game. I'd gladly pony up $1.99 to watch the game on my iPod or laptop on the train ride home. You can't tell me CBS wouldn't rake it in on this one. On NFL studio shows, analysts make game picks and viewers see their season records. Let's get brackets from CBS' Clark Kellogg and Seth Davis, so viewers see if they're doing better in their brackets. And while studio segments are best devoted to highlights or taking viewers for look-ins on other games they aren't getting, CBS could liven things up with some cameos. How about bringing the stars of the highest-rated NCAA final — Magic Johnson and Larry Bird — for a drop-by to talk about which tournament teams today could have matched up to their college teams? Really? Who cares what Clark Kellogg and Seth Davis' brackets look like? I don't have five brackets of my own to keep track of? I do care what Bob from accounting has on his sheet though. And you can't compare this to NFL picks during the season - they come back every week for another 16 games. Clark and Seth make a few bad picks or there's a few too many upsets in the first two rounds and you've got nothing to talk about in that segment. How about briging in the person with the current best sheet at the start of the day on cbs.sportsline and get the fans perspective on their picks and why they made them. Likely a lot more interesting than what some "expert" is going to server up for us. CBS rarely makes major changes to its on-air lineup; this year's only change is James Brown replacing Craig Bolerjack as a play-by-play announcer — but it could mix things up more in the course of airing 63 games. Last year, CBS pursued Dick Vitale to call some early-round action, but ESPN essentially said he was a franchise player and nixed the idea. A novel way CBS could build a little extra buzz someday: Use a woman as a play-by-play announcer. Um, no. Let's just move on... CBS' college football coverage included taped "rants" from hard-core fans, and ESPN has put cameras in college student sections. This is college sports; it's OK to be a little goofy. How about occasional shots from a camera mounted on a mascot? It'd be as good as the umpteen shots of coaches, although CBS understandably focuses on them, given that longtime coaches are better known than virtually all of the players. Yeah, that's what I want to see when I'm drunk and nauseated by my piss-poor bracket next Saturday afternoon... a shot from the head of the Stanford Fir Tree bobbing around in HD on my 50" plasma. Motion sickness anyone? Billy Packer needs to feel freer to admit when he's wrong. And his partner, Jim Nantz, should spice things up by challenging Packer more often.
Let's rephrase that, "Billy Packer needs to feel freer to admit when he's wrong." Ahh, now isn't that better?
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